Thursday Night Previews :Hidden Figures starts well

Underworld: Blood Wars was the only true wide release of the week, but it was Hidden Figures’ wide expansion that generated the best result at $1.2 million. This is more impressive, as dramas tend to underperform action films in previews; for example, Selma pulled in just $400,000 during its previews. That film earned $11.31 million during its first weekend of wide release and Hidden Figures is expected to double that figure this weekend.

Underworld: Blood Wars also had previews last night, but the studio isn’t reporting any figures. We predicted the film would make just under $13 million this weekend, but if the studio isn’t even going to report its preview numbers, that could be way too optimistic.

https://worldwidemovienews.wordpress.com

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